Top 5 factors that determine PageRank
Most of you are probably familiar with Google's PageRank. For those who do not know a lot about PageRank, it is a ranking system by Google which ranks individual sites from 0 to 10...10 being the highest. Google's ranking system is probably the most used rank system on the Internet. It is used by advertisers to determine the importance of a page they want to advertise on. It is used by domain buyers and sellers to determine the value of a website. Furthermore, it is also used by common people to determine the popularity of a web page.
Note: Some site owners might see "N/A" when they check their Page Rank. This means that your site is new and that you would have to wait till the next Page Rank update to get your page rank.
Without any further delay, lets start with the Top 5 factors that determine PageRank. Please note that the factors are not ranked in any particular order. Fifth factor may not be any less important than the first factor!
1. Backlinks
You would have noticed that websites have a "link" section and blogs commonly have a "Blogroll" or "Friends" section. Why is that? It is a technique to increase your Page Rank. If site A has a link to Site B then according to Google, site A is voting for site B. The more the votes a site has, the higher the page rank will be. One important thing to note is that not all links/votes are worth the same. If you get your link on Google (highly impossible) then that will impact your page rank greatly compared to your link on a cheap new blog. Thus you should always try to get backlinks from sites that have a higher PR than you or have at least the same PR.
2. Traffic
It is important to have high amount of traffic coming to a website in order to have a good PR. It is highly unlikely that a site with low PR will get a lot of traffic but there are sometimes when that happens. Most of the time, good PageRank and high traffic go hand in hand. So if you want to increase your PageRank then you would have to first increase your traffic through different marketing techniques. I would not elaborate any further on this factor since I think it is very obvious.
3. Keywords
Keywords is a very broad term when it comes to Search Engine Optimization but what do I really mean here? Keywords are a set of words that describe your site. For example, my blog has keywords "SEO", "Marketing", "Blogging", "Moneymaking" etc. Your site may have something else depending on your content. Keywords at different places have different importance. You can place keywords in URL, title of your main page, description meta tag, headings etc. You would actually need to have a lot of knowledge about SEO to get this one completely. The first thing that you should do is add a meta tag description to your site or blog.
4. Pages indexed
This is also a very important factor when it comes to determining PageRank. The greater the number of pages indexed by search engines (especially Google), the greater your PR. To get your pages indexed, you will have to manually submit your pages to search engines. Doing this will not only help you get a higher PageRank but will also drive more traffic to your site.
5. Unique Content
Yup believe it or not, but content is extremely important. Do not expect to start a useless blog and get a high PageRank even after submitting your sites to search engines and getting a lot of links. This technique may have worked for some but it may not work for you. You must write unique and interesting content on your site or blog in order to have a good PR. Remember, if you keep writing copied content then it is possible that your site may possibly get banned by search engines completely and then you will be left with hardly any organic traffic. Furthermore, unique articles will encourage other bloggers or webmasters to link to your site or articles and thus will get you more backlinks.
This was my list of 5 factors that I think are most important when it comes to determining pagerank. One thing to always remember is that all these factors are interconnected. For example, if you write unique content then you will get more visitors and your site's popularity will increase which will help you get a higher PageRank.
There are tons of other factors that are useful in determining a websites's PageRank. If you think that there are some other factor(s) that are more important then the once mentioned then please express your opinion.
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Omar Abid Blog
Written by admin on July 4th, 2008 with
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